Channel 1
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Pick a yak to sponsor and watch how your message goes right to the heart of the folks that most want to hear you.
Sponsorship has its rewards!
Trusted Referrals Have Always Been Business as Usual
Finally marketing is catching up with reality
Admit it, we all do it. You need a mechanic, lawyer or lawn care provider. Do you go to the phone book first? Or do you call one of your trusted friends and associates for recommendations?
Yaktivate’s podcasters have earned the trust of their loyal, rabid fans who recommend your product or service with authority through a direct “mention” rather than a noisy ad that interrupts the programming. Such a direct recommendation cannot be beat in any other form of marketing—it’s just exactly what we already do!
Yesterday’s News and Today’s News:
Podcasts, Like a Good Friend, Last
The campaign that keeps on going
Are you planting annuals or perennials in your marketing? The annuals are television, radio and periodicals. Here today, gone tomorrow. While Podcasts, like perennials, can be planted once and will flourish and multiply well into the future. We’re partial to perennials and you should be too.
Your mention will remain with the show for the months or even years that the show is available, working for you and bringing in new customers. Not to mention that, due to the viral nature of podcasts, these shows will be passed along through links and blogs in directions you might never have expected. Your mention can be accessed anytime, anywhere, and won’t disappear into the ether in 30 seconds.
Additionally, how many times have you actually wanted to call that 800 number or go to that website you just heard advertised? But as quickly as the ad came up, it was gone. Because your sponsorship extends beyond just the mention to the channel's direct web links, your customers can find you. Besides, listeners can just back up to listen again. That’s our version of Timeless.
Sponsorship Has its Rewards
To mention it, there’s more
It’s not just the mention on the show. When you sponsor a show, a whole wealth of rewards are provided:
- You receive a banner ad on the blog where the podcast lives
- You receive a link on the show host’s blogsite or website
- You receive a link on the show host’s lens
- You receive a link on the station’s lens
- You get publicity in a press release promoting the marketing relationship with Yaktivate
- Plus, you will educate and keep your marketing department up to date with the newest proven internet marketing technologies
Get started by contacting us today!